We're going to use ARTIVIVE, an intuitive app that means even luddites like me can produce mind-bending AUGMENTED REALITY
We threw a few ideas around. A video game where you played a condom, flicking STDS away from a helpless person.
We considered animating a horde of cartoon diseases, but since the campaign is aimed towards 18 to 24 year olds and is meant to promote carrying a condom out of habit, as one would brush their teeth, we thought it best to illustrate that point with three case studies. People who always carry a condom.
INSERT FIRST DRAFTS
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